Monday 4 October 2010

SUPER NATURAL

Last week I was treated to 2 days of inspiring antics at AVEDA, learning their latest collection, SUPER NATURAL. Directly inspired by nature and catwalk fashion, the collection draws on sci-fi influences, Alexander McQueens last collection and tribal beauty in nature. Think of it as nature but on steroids.

Intense indigo blues and violets dominate the collection technically directed by Ian Michael Black, with hints of henna stained hair popping up unexpectedly. Antenette Beenders, as Global Creative Director, shows us 3 strong cuts that fuse together feline elements and strong disconnected cuts that remain feminine and perfectly wearable.

This collection and it's techniques are very inspiring for the fashion forward hairdresser. With current fashion and hair trends featured in the collection, it is perfect for use in the salon. I especially love the colour melting highlighting technique which can be seen on the hottest of celebs at moment.

Thank you AVEDA. I definitely feel super natural.

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